Posts by CarData
Acura – ALL NEW Brand Renewal | Laurence Iliff @ Automotive News
You can find this entire article on Automotive News Acura’s return to its performance roots accelerated this year with the debut of a redesigned TLX midsize sports sedan on a new platform with an optional turbocharged six-cylinder engine. But there is much more to come, and it will happen fast. The brand’s MDX three-row crossover…
Read MoreReplicate Physical Experience – The Next Frontier in Dealership Merchandising | CarData, Inc.
What do you want when you’re shopping online? Whether you’re shopping for a pair of headphones, an ATV, a car or a House you want all the information you can get as long as it’s organized in a meaningful easy to digest format. Hi Quality Photos Explainer, How-To or Feature Videos Fact Sheet on product…
Read MoreCar Dealers – Love to Hate
“The retail format people love to hate bounces back” <— https://www-bloomberg-com.cdn.ampproject.org/c/s/www.bloomberg.com/amp/news/articles/2020-06-12/buying-a-car-online-is-easier-after-coronavirus-triggered-changes “It’s complicated” would be the best way to describe car buyers feelings towards most automotive retailers. Humans are social creatures and right now auto retailers are not providing that “wow” experience via a full online buying process. CarVana is trying but still only sell a…
Read MoreVRM – Doubled IPO
Wow, The online automotive retailer VROOM (VRM) has doubled it’s IPO price in a short time on the exchange. Investors are showing they aren’t afraid to bet on “future” retailers even if they aren’t yet profitable. “unlike many of the other strong IPO performers this year, Vroom opened around $39 and continued to catch a…
Read MoreIs Carvana Really Changing Automotive Retail?
Everyone is enamored by the Carvana & Vroom’s (www.carvana.com) (www.vroom.com) in the automotive space now. How are they any different? This article points out some of things they are doing: https://www.fool.com/investing/2020/06/01/how-carvana-is-disrupting-the-used-car-industry.aspx If you deal with automotive retailers daily like we do there is an inside look into the beast that is the automotive retail industry.…
Read MoreVROOM IPO; Perfect Timing?
It looks like VROOM will be filing for an IPO in the near future. It’s estimated they will have a valuation of $1.93 Billion while aiming to raise $300 Million in the IPO. Most automotive retailers have recently been cutting into profit margins by slashing prices to lower inventory counts. Carvana Co. [CVNA] (www.carvana.com) is…
Read MoreSafely Providing Essential Services | CarData, Inc.
We understand dealerships have to go above & beyond in today’s climate to stay clean in all ways! Your customers DEMAND it! We are continuing to provide our essential lot services such as Spin360 , Photography, Videos & Window labels/Buyers Guides. We have changed HOW we do it to ensure your customers can feel safe…
Read MoreHow Dealerships Can Avoid Becoming the next J.C. Penney’s
April 14, 1902 was the founding date of J.C. Penney Company. In 1971 the company had revenues of $5 Billion (equivalent to $31.6 Billion in 2020) with 2,053 stores. On May 15, 2020 J.C. Penney filed for Chapter 11 bankruptcy protection and announced there would be hundreds of stores closing. Of course the coronavirus pandemic…
Read MoreSpin360 is ESSENTIAL!
Dealerships are moving quickly to make online shopping friendly & engaging. The recent pandemic has uncovered holes in dealership websites. One of the biggest issues found was on the VDP’s themselves, long load times, terrible photos & nothing that intrigues the online shopper to engage with the product (Your Vehicle). Dealers found they needed to…
Read MoreWhy we Offer Spin 360° Video Virtual Tours
Not getting enough traffic? Customers are not coming to your showroom due to the unprecedented times we are all in. Adapt, or stay behind. Virtual showrooms are quickly becoming popular, let us help you bring your virtual showroom including all new/used inventory to your clients. Offer them the opportunity to shop for their dream car…
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