Posts
Our Favorite Boring Cars
We have discussed a lot of different options for image marketing of your dealership stock of vehicles. We have briefly talked about social media, videos, and walkaround technology. All of this is to get people in the door to look, and hopefully, buy a vehicle. Today however we wanted to reiterate our love of cars…
Think Outside the Box When Marketing Your Dealership
If you own or manage a dealership, you probably think about one thing over and over, marketing. Marketing can mean life or death to your dealership especially in the world of today where foot traffic has been replaced with internet traffic. Many dealers are just as concerned about tracking impressions of their inventory as they…
Dealership Photography is All About The Perfect Setting
As professional videographers and photographers, we think about things like setting, backgrounds and lighting. At CarData, our goal is to make your stock of vehicles look the absolute best, and that includes the setting as a whole. This is the reason that CarData is Miami’s number one dealership photographer for online, print, and advertising needs….
We Love Cars
When you work in the industry we do, it seems like almost every day we are surrounded by beautiful vehicles. It can make you feel like Leo Dicaprio, who is always surrounded by beautiful women, except we are surrounded by beautiful cars. While our real passion is representing these gorgeous vehicles in the best possible…
New Car Merchandising Best Practices – Cox Automotive Article
Excellent article from Cox Automotive on how to best merchandise your NEW vehicle inventory. Here are some of the highlights and a link to the article: 156% More VDPs per listing when you have multiple custom photos vs. Stock Photo 88% More VDPs per listing when you have multiple custom photos vs. single custom photo…
Market Your Inventory Now!
We are going into the season that is ideal for new car buying. Many of us will consider the possibility of trading our vehicle in for the newest and best. We all know that manufacturers release the 2019 model years in July or August and, depending on what is released, it can really jumpstart consumer…
Make the Car the star – Less Noise More Focus
At CarData we understand that your #1 goal is to sell more vehicles. We have the expertise to ensure our photographs, videos & Spin services send more customers to your dealership. We stage vehicles to ensure the vehicle is the STAR of the photograph! Our certified professional vehicle photographers at CarData, Inc. (www.cardata.us) take pride…
The Devil is in the Details! – CarData highlights the DETAILS!
Why is your vehicle $1,000 more than the vehicle that looks EXACTLY the same when a customer is just browsing through hundreds of vehicle listings? Customers do all of their research online and are typically overloaded with information and become impatient when browsing. That’s why its critical to quickly & efficiently point out what makes…
Always be looking to get better! Innovative Vehicle Videos by CarData, Inc.
We are proud to say that at CarData, Inc. our field merchandising reps have the ability to innovate and change certain things as they see fit. If something can be done better, DO IT! Corporate management approval isn’t necessary in our company as long as the end result benefits our customers in a positive way….
Data helps sell cars! – New platform combines J.D. Power, Nielsen insights to help marketers attract ‘high-value audiences’
Please read this full article at this link: https://bit.ly/2MIytQF The article from AutoReMarketing (www.autoremarketing.com) is excellent! To provide automotive marketers a boost in advertising effectiveness and measurement, a new marketing and measurement platform now blends the capabilities of Nielsen Marketing Cloud’s technology with J.D. Power’s car-buyer intelligence and insights. The companies announced the launch of the…